3D Holograms Brand Identity & Launch Materials
A distinctive logo, a complete brandbook, and a go-to-market marketing kit that gave a new holographic display category a credible, ownable identity from day one.
Tech
Branding
Logo Design
Marketing
THE PROJECT
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3D Holograms is a hardware startup building next-generation holographic display technology for retail, events, and entertainment experiences.
Launching a genuinely new product category with no existing visual language to borrow from, 3D Holograms engaged Markeny to build their brand identity from the ground up: logo, brandbook, and a full set of go-to-market marketing materials, all delivered ahead of their launch to retail and event industry buyers.
28%+
increase in sales inquiries after brand and go-to-market rollout
12
marketing assets delivered for launch
Launch-ready
brand and marketing system built from zero in time for go-to-market
THE PROcess
Challenges
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Solutions Provided
Results
1
Distinctive, Ownable Visual Identity
The new logo and brand system gave 3D Holograms a memorable, credible presence in a category buyers had never seen branded before.
2
Increased Sales Inquiries
Sales inquiries rose 28%+ following the brand and go-to-market rollout, as prospects could now recognize and understand the product at a glance.
3
Consistent Brand Across Every Channel
Pitch decks, trade show materials, and social content now share one visual system, reinforcing recognition at every touchpoint.
4
Consistent Brand Across Every Channel
The bundled marketing kit let the sales and partner teams present 3D Holograms professionally from day one, with no ad hoc materials.
Conclusion
Through logo design, a complete brandbook, and a full go-to-market marketing kit, Markeny gave 3D Holograms a credible identity for a category that didn't have one yet. The brand now gives the sales team a consistent, professional presence across every channel, from first pitch to trade show floor.
